Tagline Development

We can’t help but smile when we talk about this area of expertise.  It provides the ultimate fun challenge for creative strategists like the team at Canal Branding. Like a haiku or poetic couplet, a tagline must capture the entirety of an emotional or functional essence within a limited grammatical construct. It should say much more than the simple sum of the words while leaving room for corporate growth within its umbrella.  A well-crafted tagline should equally inform and intrigue, inviting its audience to want to know more.

This is another area where our evaluative strengths support our creative execution with masterful results. We look far beyond the simplicity of what your company does, and reach out to what your audience needs. Sometimes subtle, sometimes acutely direct, our taglines provide powerful audience adhesion to your brand.